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Chloe Cucinotta: Creating a Year-Long Marketing Strategy

Presenting Coffee Talk: a weekly roundtable led by the city's best doers curated by Presence Agency.

Every Wednesday at 1pm we'll be sipping Stumptown Coffee in the lobby while we chat with some of our favorite people in town about what they're doing.

Our next installment features Chloe Cucinotta, the Marketing Manager at EXPO CHICAGO. Chloe will be with us to discuss the process of implementing a one-year marketing plan leading up to EXPO CHICAGO, drawing 40,000 arts professionals and enthusiasts to Navy Pier’s Festival Hall every September. Touching on advertising, print material, social media, institutional alignments, influencer partnerships, and more, Chloe will lead a discussion about planning, executing, monitoring, and reflecting upon the multiple moving parts of a cohesive, gradual, and sometimes expedited marketing plan.

Opening the fall art season each September, EXPO CHICAGO hosts leading international art galleries presented alongside one of the highest quality platforms for global contemporary art and culture. Chloe is the Marketing Manager organizing all advertising and social media partnerships, and more!